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Elevating PEO by Empowering its Brokers

For decades, PEO brokers have operated in isolation with little support, connection or guidance.

Those days are over.

PEO Brokers Collective is the home base for PEO brokers who want to raise the bar. With experienced brokers across the U.S. sharing their knowledge, tools, and connections, we provide a trusted space to sharpen your skills, strengthen your network, grow your business, and deliver better results for your clients. From a robust knowledge base to collaborative training and nationwide community, we’re building a more legitimate, connected, and respected PEO industry, one broker at a time. Join the collective to tap into the expertise, explore our resources, connect with the broker community, and find hands-on guides tailored to every stage of your journey.

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Setting the Standard for Success

PEO is one of the most effective ways for small businesses to manage HR, benefits, and compliance -- when it’s done right.


We believe:

  • A well-informed broker leads to better client outcomes

  • Educated clients make better long-term decisions

  • Trust and transparency are the keys to industry growth

Support, Structure, and Strategy for PEO Brokers

We’re creating a premium online destination for PEO brokers who want to elevate their work, business, and the industry. Here’s how we help:

Connected Broker Network

Connect with experienced PEO brokers across the U.S. to share insights, build relationships, and collaborate. PEO Brokers Collective fosters a sense of community among brokers who believe in integrity, transparency, and elevating the industry, so you’re never working in isolation again.

Training & Resources

Whether you’re brand new to the PEO space or a seasoned broker looking to sharpen your skills, our training library offers step-by-step guidance, toolkits, and continuing education. Learn how to properly vet PEOs, align client needs with solutions, and avoid the common pitfalls that damage trust and close doors.

Knowledge Base

Get access to proven best practices, practical tools, and real-world education designed specifically for PEO brokers. Whether you’re refining your pitch, evaluating providers, or managing client expectations, our curated content helps you deliver more informed guidance and better results. Stay current with industry trends, legal updates, and sales techniques that set you apart.

Legitimacy & Trust

Help reshape the perception of PEO brokers by being part of a movement that sets a higher bar. Through shared standards, accountability, and ethical practices, we’re building a trusted ecosystem that benefits clients, brokers, and PEOs alike. Together, we can prove that the PEO model, when done right, is not only legitimate, but essential.

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The Ripple Effect

When One Broker Wins, We All Do.

Trust is the accelerant for growth. When brokers are equipped with the right tools and connections, clients get better outcomes, and the PEO industry earns more respect, more adoption, and more opportunity.

SAY GOODBYE TO...

Disconnected, Isolated Broker Journey

Inconsistent

Client

Experiences

Mismatched

PEO

Pairings

Negative

Perception of

the PEO Industry

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Join The
Collective

Join a community that’s redefining the industry through collaboration, education, and trust. Whether you’re just getting started or looking to grow your influence, you’ll find the tools, insights, and connections you need to serve your clients better—and stand out in the market. Sign up today to get early access, stay informed, and be part of the movement to legitimize and elevate the PEO broker profession.

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